TVc
“Juicy Skin On”
Gen Z doesn't work harder. They work smarter. And pop-star Tate McRae is no exception. With a team of scientists and derma t Neutrogena that works for her, Tate demanded the ultimate cheat code to juicy skin. The answer? Beta Glucan. So we teamed up with pop's favorite it-girl, Tate McRae, to reveal the ultimate cheat code to juicy skin: Neutrogena Hydro Boost, powered by Beta Glucan for next-level hydration. Because when you've got a million things going on, your skincare should be doing the heavy lifting.
Agency: Le Truc
Role: CD
CD: Eric Witman
CCO: Bastien Baumann
Producer: Sarah Haroldson
Director: Aerin Moreno
Production: Biscuit
Edit: Church - Arie Abraham
